The NFL PLAY 60 Exercise Blitz has announced three national winners, each receiving a $1,000 grant to improve physical activity equipment and support student fitness initiatives. Douglas Road Elementary in Michigan, LaMuth Middle School in Ohio, and Cook-Wissahickon School in Pennsylvania were selected through a random drawing after participating in a five-day physical activity video series held from January 27-31. The winning schools represent the Detroit Lions, Cleveland Browns, and Philadelphia Eagles, respectively, with teachers tracking student participation in movement minutes during the event where students completed physical activity videos featuring special guests from the NFL.
Now in its 18th season, the NFL PLAY 60 initiative collaborates with the American Heart Association to encourage children to engage in at least 60 minutes of daily physical activity. The program provides innovative resources like the NFL PLAY 60 Exercise Library and mobile app, aiming to help children develop healthy habits that contribute to long-term wellness. According to the U.S. Department of Health and Human Services' 2018 Physical Activity Guidelines, a mix of cardio and strength exercises is crucial for whole-body health, and the initiative addresses this recommendation by offering engaging, team-themed exercise content that motivates children to stay active.
NFL Senior Vice President of Social Responsibility Anna Isaacson emphasized the program's commitment to providing students with resources to lead healthy lifestyles, while American Heart Association CEO Nancy Brown highlighted the organization's ongoing focus on improving children's physical and mental health through innovative approaches. By reducing sedentary behavior and increasing physical activity, the NFL PLAY 60 program seeks to support children's immediate and long-term health outcomes. The collaboration between the NFL and the American Heart Association demonstrates a commitment to inspiring the next generation to prioritize personal wellness through fun and interactive fitness opportunities, with the grant program serving as a tangible investment in school-based health infrastructure.
